Reservation Available  

Tour Matsushima in Kimono

Wear a rental kimono and walk around Matsushima, one of the three most scenic spots in Japan.

Operation Period

Please check the website event calendar.

Time Required

3 hours

Number of Participants



6,600 JPY– (tax included)

“Have a beautiful and fun time by dressing up!! in Matsushima”
Konohana Sakuya's kimono picture scroll with beautiful people and scenery

As a kimono, the treasure trove of beauty that condenses Japanese sensibilities, "Japanese Princess Konohana Sakuya", makes both people and scenery even more attractive.

This is an experience plan to dress up in a kimono and walk around Matsushima, one of the three most scenic spots in Japan, offered at "Matsushima Rikyu".
Please come by the reception time.
(Experience time will be available until 5:00pm)

■Origin of the brand “Konohana Sakuyahime”
The goddess that appears in Japanese mythology with unmatched beauty who blooms gorgeously like the "cherry blossom", the symbol flower of Japan. She fell in love at first sight with the grandchild of the sun goddess Amaterasu and became his wife. She is the most beautiful and honored goddess in Japanese mythology. It is said that the cherry blossoms are so beautiful because they were inspired by Princess Konohana Sakuya.

■Konohana Sakuyahime representative Rika Yanagidani
・Tortoise Beauty Coach Dress
・Original kimono designer
・International Image Consultant
・30 years of modeling experience
・Mrs. Japan Grand Prix 10th season
・Certified Instructor of Kamiyamai Kimono Style

A dress designer of "beauty and passion" that coordinates to the heart. After working as a fashion model, reporter, and vocational school instructor, Rika fulfills her duties as a beauty coach for marriage consulting agencies, and carries out lectures requested by local governments and companies.

In 2005, Rika launched her own company Splendide Blanche. She has created over 800 dresses and has produced a variety of original weddings.

In 2022, Rika became a certified instructor of Kamiyamai Kimono Style who revives the art of wearing Japanese antique kimonos.

In November 2023, Rika used her experience as a dress designer to launch "Konohana Sakuya", a 3-way original kimono brand which allows easy wearing while preserving Japan's traditional clothing. Recently Rika has started activities to promote kimono culture to young people and international tourists.

Experience Program NameTour Matsushima in Kimono
Activity LocationMatsushima Imperial Villa, Miyagi Prefecture Matsushima Rikyu (1F), 18 Namiuchhama, Matsushima, Matsushima-machi, Miyagi-gun, Miyagi Prefecture
Time Required3 hours
Operation PeriodPlease check the website event calendar.
Start Time10:00am - 5:00pm (last reception time is 3:00pm)
Minimum number of participants1people
Maximum number of participants5people
Reservation Deadline1 days before by 17:00
Important notes regarding participationPlease refrain from attending if you are not feeling well or have a body temperature of 37℃ or higher.
If you are driving, please use nearby paid parking.
Tour Matsushima in Kimono6,600 JPY (Tax included)
What is included in the priceMatsushima Imperial Villa Admission Ticket
What is not included in the priceHair set/accessories
Method of PaymentCash, credit card, electronic money, QR payment.
About cancellations and changesAfter reservation ~ 4 days ago 0%
3 days ago - 1 day before 70%
On the day 100%
Cancellation PolicyAfter reservation ~ 4 days ago 0%
3 days ago - 1 day before 70%
On the day 100%
Meeting Spot"Matsushima Rikyu" Miyagi Prefecture Matsushima Imperial Villa Information ​
Meeting Time10 minutes before reserved time
AccessBy train:
From Sendai Station, take the JR Senseki Line to Matsushima Kaigan Station, then walk 1 minute.

By car:
6 minutes by car from Sanriku Expressway Matsushima Kaigan I.C.
*Parking: Please use the nearby prefectural parking lot (paid parking)
Please use a nearby paid parking lot.
300 yen for 1 hour
Barrier-free AccessYes
Multi-purpose restroom available.
Wheelchair rental available (can only be used inside the building).
About multi-lingual supportJapanese
Company / OrganizationPrincess Konohana Sakuya (Rika Yanagiya)