Reservation Available
Savor the Exquisite Darjeeling Tea at GANESH in Sendai
Since its founding in 1983, Ganesh, a tea manufacturer headquartered in Sendai, has been offering a unique experience through its directly managed tea room. Enjoy the delicate aroma and profound taste of the finest Darjeeling tea under the brand name "Shincha no Koucha"® (New Season’s Tea).
Operation Period
Throughout the year. Dates for the sessions need to be arranged in advance. Please feel free to contact us.
Time Required
90 mins
Number of Participants
1〜5people
Ganesh Co., Ltd., selects the highest quality Darjeeling and Assam teas each season through tea tastings. These teas are purchased at tea auctions under the supervision of Tea Board India and are distributed nationwide in Japan under the brand "Shincha no Koucha"®.
Back in 1983, when Ganesh was founded, the common belief in Japan and worldwide was that tea could only be delicious when blended. Even today, the industry standard is to blend various tea leaves to provide a stable flavor.
However, Ganesh's founder realized that some of the highest quality teas are exceptional on their own, without blending. This led to the innovative approach of delivering seasonal teas, classified by factors such as estate, harvest season, variety, tree age, and processing method, directly from the auction without blending.
While "Shincha no Koucha"® can be found in stores from Hokkaido to Okinawa, the only directly managed Ganesh store is in Sendai. At the Ganesh Tearoom on Jozenji-dori, overlooking the symbolic zelkova trees, you can fully enjoy the exquisite Darjeeling tea of "Shincha no Koucha"®.
Just like wine or sake, comparing different teas helps you identify your preferences and appreciate the differences in aroma and flavor.
Brewing "Shincha no Koucha"® Darjeeling straight tea is simple yet profoundly delicate. We offer thorough instruction in small groups so that you can confidently brew your own delicious straight tea.
Take home "Shincha no Koucha" Darjeeling leaf tea as a souvenir to enjoy the experience at home as well.
Learn what tea is, how "Shincha no Koucha"® differs from other teas, the workings of tea auctions, and about the tea culture in India. We will also show you Ganesh’s extensive photo collection.
Whether you are a tea enthusiast or someone who has never found tea particularly delicious, we promise a satisfying tea time that will make you exclaim, "Wow, this is delicious!"
Moreover, Ganesh Tearoom on Jozenji-dori is conveniently located for sightseeing in Sendai. You can attend a session in the morning before exploring the city or in the evening before returning to your hotel. Our flexible plans can fit various schedules, allowing you to immerse yourself in the tea culture of Sendai.
Experience Program Name | Savor the Exquisite Darjeeling Tea at GANESH in Sendai |
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Activity Location | Ganesh Tearoom Jozenji-dori Store |
Time Required | 90 mins |
Operation Period | Throughout the year. Dates for the sessions need to be arranged in advance. Please feel free to contact us. |
Start Time | Morning Session: 9:30 AM / Evening Session: 8:00 PM |
Minimum number of participants | 1people |
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Maximum number of participants | 5people |
Reservation Deadline | 3 days before by 10:00 |
About suspension of the activity | In the event of unavoidable circumstances such as natural disasters, the session may be canceled. |
Price |
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What is included in the price | - Course fee (experience fee) - Cost of materials - Consumption tax * As a souvenir, each of you will receive 1,500 yen worth (or 3,000 yen worth if taking the course alone) of "Shincha no Koucha"® Darjeeling Tea leaves to take home. | ||||||||
Remarks regarding price | - For four or five participants: 6,600 yen per person *1 - For three participants: 7,150 yen per person *1 - For two participants: 8,800 yen per person *1 - For individual registration: 16,500 yen per person *2 *1: When attending with 2 to 5 participants, as a souvenir, each participant will receive "Shincha no Koucha"® Darjeeling Tea leaves worth 1,500 yen. *2: When attending alone, as a souvenir, you will receive "Shincha no Koucha"® Darjeeling Tea leaves worth 3,000 yen. | ||||||||
Method of Payment | - Bank Transfer Mizuho Bank, MUFG Bank (Tokyo Mitsubishi UFJ), Japan Post Bank (Yucho Bank), Shichijushichi Bank * Confirmation of payment is required by the day before. * Account details will be provided upon registration. - Payment at the Tearoom Please pay the fee at the Tearoom on the day of the session or by the day before. * Payment is accepted in cash only. Please note that cards and electronic money cannot be used. | ||||||||
About cancellations and changes | Please inform us of any cancellations or changes as early as possible. Cancellations made by 8:00 PM the day before the session are free of charge. | ||||||||
Cancellation Policy | Unfortunately, cancellations cannot be accepted after 8:00 PM the day before the session due to preparation reasons. In such cases, the full fee must be paid via bank transfer or at the Tearoom. |
Meeting Spot | 2F,3rd Kikusui Building, 3-3-3 Kokubuncho, Aoba Ward, Sendai City. Please take the elevator directly to the store. |
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Meeting Time | Morning Session: 9:30 AM / Evening Session: 8:00 PM |
Access | - Sendai City Subway 3-minute walk from "Koen 2" exit of Kotodai-Koen Station on the Namboku Line - Bus 3-minute walk from "Jozenji-dori City Hall Front" 4-minute walk from "Mediateque Front" - Taxi About 10 minutes from the taxi stand at the west exit of Sendai Station - Car About 12 minutes from Sendai Miyagi IC on the Tohoku Expressway |
Parking | No We do not have affiliated parking. Please use one of the many coin-operated parking lots in the surrounding area. |
Barrier-free Access | No While there are no steps inside the store, please note that there is a single step in front of the elevator door. |
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About multi-lingual support | Japanese/English |
Notes | While this course is offered throughout the year, the scheduling of course dates and times requires coordination with the instructor's schedule and venue availability. Please feel free to contact us via email or other means for inquiries. |
Experience the freshly brewed, fragrant, sweet, and mesmerizing taste of Ganesh Darjeeling tea. Only Ganesh offers the diversity of aroma and flavor based on each auction lot. Take home a unique experience that you can only find in Sendai.